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Procter & Gamble's Vidal Sassoon Shampoo Smells the Same Worldwide,but

question 27

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Procter & Gamble's Vidal Sassoon shampoo smells the same worldwide,but the amount of scent used varies from country to country.This is an example of which type of marketing mix strategy?


Definitions:

Production

The process of creating goods or services through the combination of labor, materials, and technology.

Distribution

Involves the process of making goods, services, or resources available to consumers or beneficiaries.

Agricultural Economies

Economic systems primarily based on the production, distribution, and consumption of agricultural goods and services, often characterized by a reliance on farming and livestock.

Foraging

The act of searching and obtaining food resources in the wild, practiced by humans and animals alike.

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