In Market Segmentation,individual Psychographic Variables Can Be Combined with Other

question 47

True/False

In market segmentation,individual psychographic variables can be combined with other variables to provide more detailed descriptions of market segments.

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Definitions:

Intermittent Reinforcement

A conditioning schedule where a response is reinforced only some of the time, known to create strong and persistent behaviors.

Behavior Modification

A technique used in psychology to change undesirable behaviors through the systematic application of reinforcement or punishment.

Positive Reinforcement

A method in behavioral psychology where a desirable stimulus is introduced after a behavior, increasing the likelihood of that behavior being repeated.

Negative Reinforcement

A type of operant conditioning that occurs when a response or behavior is strengthened by stopping, removing, or avoiding a negative outcome or aversive stimulus.