Examlex
The _____ is the starting point in creating a marketing mix.
Secondary Data
Information that has been previously collected and is available from sources like reports, publications, and online databases.
Secondary Data
Secondary data refers to data that was collected by someone other than the user, often for a purpose different from the user's current research question. This can include previously gathered statistics, survey results, or information contained in existing records.
Census Bureau
A national government agency responsible for collecting, analyzing, and providing data about the population, economy, and society of the country.
Secondary Data
Information that has been previously collected and is available for use by others, often used in research to save time and resources.
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