How Does a Political Candidate Access Earned Media

question 22

Multiple Choice

How does a political candidate access earned media?

• A) The candidate agrees to debate another candidate who is running for the same office.
• B) The candidate buys air time on a network television station.
• C) The candidate receives coverage without paying for advertising after saying something the media thinks should be reported.
• D) The candidate is considered the front-runner so the media decides to give that candidate the most coverage.
• E) The candidate has more campaign financing than other candidates.

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Definitions:

E-Commerce

The buying and selling of goods or services using the internet, and the transfer of money and data to execute these transactions.

Equity

The value of an ownership interest in property, including shareholders' equity in a company, which represents the amount invested by the owners plus any retained earnings.