Which Type of Consumer Sales Promotion Rewards Loyal Consumers for Making

question 168

Multiple Choice

Which type of consumer sales promotion rewards loyal consumers for making multiple purchases of a particular good or service?

• A) frequent buyer program
• B) 80/20 program
• C) net worth program
• D) premium program
• E) continuity program

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Definitions:

Insulin

A substance secreted by the pancreas that controls blood glucose levels by promoting glucose absorption into the body's tissues.

Resting Potential

The electrical potential of a neuron or other excitable cell relative to its surroundings when not stimulated or involved in passage of an impulse.

Central Nervous System

The part of the nervous system consisting of the brain and spinal cord, which integrates information received from the body and coordinates activity.

Synapse

The junction between neurons that permits a signal to pass from one neuron to the next.