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Buying Experience
The overall experience and satisfaction a customer undergoes while purchasing a product or service, impacting loyalty and repeat purchases.
Firm's Profits
The net income that remains after a company subtracts its expenses from its revenues, indicating its financial success.
Postpurchase Stage
The phase in the consumer buying process that occurs after a purchase is made, involving activities such as product use, evaluation, and forming future purchase intentions.
Repeat-Purchase Behavior
The act of customers repeatedly buying the same brand or product, often influenced by satisfaction, loyalty, or habit.
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