The Marketing Concept Consists of the Following Fundamental Principle

question 294

Multiple Choice

The marketing concept consists of the following fundamental principle?

• A) the organization exists to identify and to satisfy the needs and wants of its potential and existing customers
• B) Satisfying customer needs is accomplished through an integrated effort throughout the organization
• C) the organizational focus should be long-term cooperative trading relationships with customers as opposed to short-term exploitation of customers
• D) All of the above

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Definitions:

Nonpoint Source

Pollution originating from diffuse areas rather than identifiable, discrete sources.

Logged Area

A region where trees have been cut down for timber or forestry purposes, often leading to changes in the ecosystem.

Sewage Treatment

The process of removing contaminants from wastewater, primarily from household sewage, to produce an environmentally safe fluid waste stream and a solid waste suitable for disposal or reuse.

Photosynthesis

The process by which green plants and some other organisms use sunlight to synthesize nutrients from carbon dioxide and water.