Which of the Following Is the First Step in Planning

question 33

Multiple Choice

Which of the following is the first step in planning and executing an advertising campaign?

• A) Creating advertisement
• B) Conveying the message
• C) Evaluating and selecting media
• D) Determine the budget
• E) Identifying the target audience

---

Definitions:

Chapter 11

A provision under the U.S. Bankruptcy Code that allows for business reorganization under court supervision while maintaining operations.

Chapter 7

A provision under the U.S. Bankruptcy Code allowing individuals or businesses to liquidate their assets to pay off creditors as part of a bankruptcy proceeding.

Railroads

Railroads are companies that operate trains on a set of tracks for the transport of goods and passengers.

Conserve And Administer

The act of preserving resources or assets and managing them responsibly for current and future use.