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Identify the Missing Word in the Following Sentence

question 31

Multiple Choice

Identify the missing word in the following sentence. The [?] theme defines that the Project Board is responsible for the overall direction and management of the project,


Definitions:

FAB Sequences

Stands for Features, Advantages, and Benefits; a sales technique that links product features to their advantages and the benefits for the customer.

Preparation

The process of getting ready for a specific event, activity, or undertaking by planning and arranging the necessary components.

Customer Understanding

The process and result of comprehending customers' needs, preferences, and behaviors.

Trial Close

A technique used in sales to gauge a potential buyer's interest or objections by asking for their opinion or commitment before the final close.

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