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At Tiny Toys Ltd, Business Analyst Sophie Has Been Employed

question 12

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At Tiny Toys Ltd, business analyst Sophie has been employed to investigate and improve the invoicing process. To help her understand the data required in the system, she intends to request and review a sample of completed invoices. What elicitation technique will she be using?


Definitions:

Intensive Distribution

A strategy where a company aims to distribute its products as widely as possible, making them available at many outlets.

Selective Distribution

A distribution strategy where a product is sold at a limited number of outlets, to control availability and maintain the product's high-end image.

Exclusive Distribution

A distribution strategy where a supplier grants only one retailer or distributor the rights to sell a product within a particular geographic area.

Distribution Density

A measure of the number of locations or outlets a product is available in, within a specific area.

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