The Primacy Effect Refers to the Fact That

question 140

Multiple Choice

The primacy effect refers to the fact that:

• A)the most important items in a list are remembered better than the less important items.
• B)items presented early in a list are remembered better than items in the middle of the list.
• C)items presented late in a list are remembered better than items presented earlier.
• D)items in a list which have the greatest emotional impact are those with the greatest likelihood of recall.

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Definitions:

Reciprocity/Obligation Rule

The social norm of responding to a positive action with another positive action, fostering mutual benefit.

Rejection-Then-Retreat Approach

A persuasive technique where an initially larger request is made knowing it will be rejected so that a smaller request (the desired outcome) seems more reasonable.

Reciprocity

A social principle where positive actions lead to similar responses by others, fostering mutual benefit or exchange.

Consensus

General agreement among the members of a group or community.