Examlex
When compared to a one-sided message,a two-sided message is:
Purposes
The reasons or objectives behind actions or creations, explaining why something is done or created.
Audience
The group of people targeted by a piece of communication, whose characteristics influence how the message is formulated.
Overcome Objections
The process of addressing and resolving concerns or issues raised during a negotiation or sales pitch.
Additional Benefits
Additional benefits are perks or rewards provided in addition to the main or standard benefits, often serving to enhance the overall compensation or satisfaction of an individual.
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