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If a firm willingly cannibalizes its existing products with more advanced products,the firm can make it very easy for other firms to achieve a technological lead large enough to prove persuasive to customers.
Discount Rate
The rate of interest utilized in the process of discounted cash flow analysis for assessing the present worth of future cash flows.
Profitability Index
A financial tool that calculates the relationship between the costs and benefits of a proposed project through its net present value.
Internal Rate Of Return
A metric used in capital budgeting to estimate the profitability of potential investments, calculating the interest rate at which the net present value of all the cash flows (both positive and negative) from a project or investment equals zero.
Discount Rate
In the realm of discounted cash flow analysis, this is the interest rate used for estimating the present value of future financial inflows.
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