A Customer Is Making a Decision Between Isilon and a Competitor's

question 104

Multiple Choice

A customer is making a decision between Isilon and a competitor's offering. They currently have 100TB of usable capacity and are forecasting 100% growth per year for the next three years, which will require them to lease additional space in their co-located data center. The CFO finds ROI and TCO to be important decision criteria. Which statement best emphasizes the value of Isilon for this customer?

• A) Isilon's OneFS data protection policies offer substantially lower overhead than competitive RAID based NAS solutions.
• B) An IDC study found that Isilon requires 95% less down time hours per year compared to other competitors.
• C) The competition cannot offer a scale-out NAS so as capacity is added to the array, performance may degrade.
• D) Isilon's OneFS allows administrators to manage much larger amounts of capacity than competitive offerings.

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Definitions:

Marketing Mix

A combination of factors that can be controlled by a company to influence consumers to purchase its products, typically categorized as product, price, place, and promotion.

Not-Invented-Here Problem

A tendency within organizations to reject or not use products, research, or knowledge because they originate from outside the organization, often leading to a reinvention of the wheel or missed opportunities.

Product Quality

The degree to which a product meets or exceeds customer expectations in terms of durability, reliability, and performance.

Incomplete Market

A situation where not all futures, options, or risk categories can be completely covered or hedged due to missing financial instruments.