Lily Has Created a Display Campaign to Help Support Her

question 31

Multiple Choice

Lily has created a display campaign to help support her consulting business. She wants to find the best keywords based on the site content. Which of the following Google AdWords tools will she use to accomplish the task?

• A) Keyword tools
• B) Conversion optimizer
• C) My Change History tool
• D) Display ad builder

---

Definitions:

Sperm

Male reproductive cells that fertilize female eggs, leading to the development of a new organism.

Fitness

In evolutionary biology, it refers to an organism's ability to survive and reproduce in its environment, often measured by the number of offspring that survive to reproductive age.

Mother Hypothesis

A theory that seeks to explain particular behaviors or attributes in terms of maternal effects, such as parental investment strategies or maternal inheritance.

Menopause

The period in a woman's life, typically between 45 and 55 years of age, marked by the cessation of menstrual cycles, indicating the end of reproductive capability.