Todd Is Interested in Creating Text Ads for the Google

question 107

Multiple Choice

Todd is interested in creating text ads for the Google Content Network though his business partner thinks he should use image ads. There are several reasons why Todd should use a text ad in the Google Content Network. Which of the following is NOT a valid reason why Todd should use a text ad in the Google Content Network?

• A) Text ads are better than image ads to draw the users' attention.
• B) Todd can use text ads to address Google Content Network members that don't accept imag e ads.
• C) Text ads are the most versatile ad format with the widest reach across the web.
• D) Todd can realize a lower cost per acquisition with text ads than with displays ads.

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Definitions:

Electrical Wiring

The system of conductors and other devices used to distribute electricity safely in buildings and machinery.

Restrictive Covenant

Clauses in a deed or lease that limit what the owner of the property or tenant can do with the property.

Public Policy

The unwillingness of the courts to enforce rights that are contrary to the general interests of the public.

Cottage Resort

A vacation facility composed of small, cozy dwellings in a scenic or rural setting, offering a relaxed atmosphere.