Which Formula Does Google Use to Rank Keyword-Targeted Ads on Google

question 114

Multiple Choice

Which formula does Google use to rank keyword-targeted ads on Google search?

• A) (Maximum cost-per-click (CPC) bid x Quality Score) / Daily Budget
• B) Maximum cost-per-click (CPC) bid only
• C) Maximum cost-per-click (CPC) bid x Quality Score
• D) (Maximum cost-per-click (CPC) bid + Daily Budget) / Quality Score

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Definitions:

Assembly Division

A department or area within a manufacturing firm that is responsible for assembling the components of a product into a finished good.

Prorated

The allocation or division of amounts or costs proportionally according to a specific rate, size, or timeframe.

WIP

An acronym for Work In Progress, which refers to the materials and products that are in the process of being manufactured but are not yet complete.

Underapplied Overhead

A situation where the estimated overhead expenses are lower than the actual costs incurred, creating a variance in financial reporting.