Once an Advertiser Opts in to Advertise with Our Search

question 71

Multiple Choice

Once an advertiser opts in to advertise with our search partners (the default setting) in their campaign network settings, they should use _______ to have their ads populate within Google Maps for Mobile.

• A) product extensions
• B) location extensions
• C) mobile extensions
• D) store visit extensions

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Definitions:

Equity Theory

A theory in social psychology and organizational behavior that explains how individuals perceive fairness in distribution of resources within interpersonal relationships, leading to feelings of satisfaction or dissatisfaction.

Input to Outcome

The relationship or correlation between contributed resources or efforts (inputs) and the results or achievements (outcomes).

Fairness of Rewards

The perceived equity and justice of the distribution of outcomes and rewards among individuals or groups, influencing their satisfaction and motivation.

Perceived Inequity

The feeling of being unfairly treated when comparing one's own effort-reward ratio to the effort-reward ratio of others.