Auto Exclusions Allow

question 25

Multiple Choice

Auto exclusions allow:

• A) Google's mobile app promotion template ads to be automatically excluded from showing to users who have already downloaded the advertisers app
• B) Google's mobile app promotion template ads to automatically include showing to users who have already downloaded the advertisers app
• C) Google advertisers to exclude high install pricing
• D) Google advertisers to exclude automatic bidding within their mobile app

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Definitions:

Yield Compounded

The process where investment gains earn additional earnings over time.

Holding-Period Return

The total return received from holding an asset or portfolio of assets over a period, typically expressed as a percentage.

Effective (Annualized) Yield

A calculation of the annual return on an investment, taking into account the effect of compounding interest.

Consumer Price Index

An index that measures the average change over time in the prices paid by urban consumers for a market basket of consumer goods and services.