Examlex
Multi-client accounts (MCAs) in Google Merchant Center allow advertisers to easily:
Risk-Free Rate
The rate of return on an investment with no risk of financial loss, typically represented by the yield on government bonds.
Market Risk Premium
The extra return investors expect to earn from holding a risky market portfolio instead of risk-free securities.
Beta
An indicator of how much a stock fluctuates in comparison to the general market, with a beta above 1 signifying more volatility than the market average.
Required Rate Of Return
The lowest yearly percentage gain necessary to attract individuals or organizations to invest in a specific security or project.
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