Your Business Objective Is to Maximize the Number of Sales

question 345

Multiple Choice

Your business objective is to maximize the number of sales through your website. Which of the following metrics would most directly help you measure performance against this objective?

• A) Ecommerce Conversion Rate
• B) Bounce Rate
• C) Pages/Visit
• D) Visits
• E) Page Value

---

Definitions:

Child-Rearing

Child-rearing encompasses the practices, strategies, and methods used by parents and caregivers to support and guide a child's development from infancy through adolescence.

Shaping

A method in behaviorism used to train a new behavior by successively reinforcing behaviors that approximate the desired behavior.

Extinction

The reduction and eventual disappearance of a learned response, typically when the stimulus originally eliciting the response no longer occurs.

Reinforcement

In behavioral psychology, a consequence applied that strengthens an organism's future behavior whenever that behavior is preceded by a specific antecedent stimulus.