Which Is the Recommended Parameter for Identifying Different Versions of an Ad

question 291

Multiple Choice

Which is the recommended parameter for identifying different versions of an ad?

• A) utm_ad
• B) utm_medium
• C) utm_creative
• D) utm_content

---

Definitions:

Multivariate Approach

An analytical strategy that involves examining multiple variables to understand and interpret their relationships and effects in research studies or models.

Q-Data Technique

A method of personality assessment involving self-reports and questionnaires to gather data about an individual's opinions, behaviors, and attitudes.

16 PF

A personality assessment tool consisting of 16 personality factors, used to understand and measure an individual's natural responses.

Big Five Factors

A model describing five broad dimensions of personality: Openness, Conscientiousness, Extraversion, Agreeableness, and Neuroticism.