Which of the Following AdWords Reports Would You Use to Investigate

question 252

Multiple Choice

Which of the following AdWords reports would you use to investigate whether you should modify your bidding during certain hours of the day to optimize conversions?

• A) Campaigns
• B) Keywords
• C) Search Queries
• D) Time of Day
• E) Destination URLs

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Definitions:

Dividends

Payments made by a corporation to its shareholders, typically from profits.

Shareholder Equity

The residual interest in the assets of a company after deducting liabilities, representing the net worth attributable to shareholders.

Common Stocks

Shares representing ownership in a corporation, giving holders voting rights and a share in the company's profits through dividends and/or capital appreciation.

Retained Earnings

Represents the portion of a company's profits not distributed as dividends to shareholders but instead reinvested in the business.