Which of the Following Most Accurately Describes the Concept of Attribution

question 82

Multiple Choice

Which of the following most accurately describes the concept of attribution in digital analytics?

• A) calculating cost per click
• B) determining a user's device
• C) calculating ROI
• D) assigning credit for conversions
• E) determining a traffic source

---

Definitions:

Restated

Adjusting previously reported financial information to correct errors or to reflect more accurate and up-to-date accounting information.

Functional Currency

The main currency used by a business or unit within a company, reflecting the economic environment in which it primarily operates.

Consolidated Balance Sheet

A financial statement that presents the assets, liabilities, and equity of a parent company and its subsidiaries as one entity.

U.S. Dollars

The currency of the United States, used as the standard monetary unit.