A Small Company Has a Successful Proof of Concept for an Innovative

question 199

Multiple Choice

A small company has a successful proof of concept for an innovative new service but lacks the necessary expertise to deploy it. Which of the following is the BEST course of action to address this deficiency?

• A) Internal reorganization
• B) Business merger/acquisition
• C) Business process change
• D) Outsourcing

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Definitions:

Observational Learning

A form of social learning where behaviors are learned by watching and imitating the actions of others.

Conditioned Taste-Aversion

Learning to avoid a food or drink because it has been associated with an illness or negative experience, even after only one exposure.

Stimulus Substitution

A theory in classical conditioning suggesting that the conditioned stimulus acts as a substitute for the unconditioned stimulus, eliciting the same response.

Classical Conditioning

An educational mechanism where the consistent pairing of two stimuli occurs; the response which initially is drawn by the second stimulus, in time, is drawn by the first stimulus alone.