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Match the Most Relevant Term with Each Definition

question 54

Multiple Choice

Match the most relevant term with each definition.
-A result applies behind the context of the current study


Definitions:

Product Development

The process of bringing a new product to market, including idea generation, design, development, and marketing.

Market Development

A growth strategy involving the promotion of existing products into new markets or to new segments, aiming to increase sales and customer base.

Diversification

A risk management strategy involving entering into new markets or adding new products to reduce dependency on a single market or product.

Product Development

The process of creating new products or enhancing existing ones, from concept through design, testing, and launching to the market.

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