Catherine's Is a Chain of Retail Stores Having Merchandise Assortments

question 9

Multiple Choice

Catherine's is a chain of retail stores having merchandise assortments for women over size 14. Women who meet this criterion form a

• A) consideration set.
• B) retail market segment.
• C) demographic set.
• D) reference group.
• E) subculture.

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Definitions:

Transvestism

The practice of dressing and acting in a style or manner traditionally associated with the opposite sex, primarily for purposes of emotional or sexual gratification.

Sex-Change Surgery

Medical procedures performed to alter a person's physical sex to match their gender identity.

Socially Accepted

Considered normal or appropriate by the majority of society.

Paraphilic Sadomasochism

A form of paraphilia involving the giving or receiving of pleasure from acts involving the infliction or reception of pain or humiliation.