Which of the Following Segmentation Methods Would Be Most Appropriate

question 111

Multiple Choice

Which of the following segmentation methods would be most appropriate for a retailer selling children's apparel?

• A)Geographic
• B)Buying situation
• C)Demographic
• D)Benefit
• E)Personality

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Definitions:

Winding Up

The process of dissolving a business by disposing of its assets, paying off creditors, and distributing any remaining assets to shareholders or owners.

Chartered Bank

A financial institution that has been established and operates under a charter granted by the government, offering a range of banking services.

Partnership

A form of business legally organized by multiple individuals who participate in managing the enterprise and dividing its earnings.

Bank of Nova Scotia

A multinational Canadian banking and financial services company also known as Scotiabank.