_____ Refers to the Way People Live,how They Spend Their

question 76

Multiple Choice

_____ refers to the way people live,how they spend their time and money,what activities they pursue,and what their attitudes and opinions are about the world they live in.

• A) Marketing mix
• B) Demographics
• C) Lifestyle
• D) Target marketing
• E) Market segmentation

---

Definitions:

Major Depression

Mood disorder characterized by prolonged feelings of worthlessness and guilt, disruption of normal eating habits, insomnia, a general slowing of behavior, and frequent thoughts of suicide.

Concordance Rate

The likelihood of two individuals sharing a trait or disorder, often used in twin studies to explore genetic vs. environmental influences.

Identical Twins

Twins who develop from a single fertilized egg that splits and forms two embryos, sharing 100% of their genes and typically having very similar appearances and genetic traits.

Schizophrenia

A mental disorder characterized by abnormal behavior, strange speech, and a decreased ability to understand reality.