The Following Information Is Available for Soda Station, Inc A Determine the Segment Return on Assets for Each Geographic

question 156

Essay

The following information is available for Soda Station, Inc. (all amounts are in millions):
$$\begin{array} { | l | r | r | r | } \hline & \text { U.S. } & \text { Canada } & \text { Mexico } \\\hline \text { Segment sales } & \$ 6,300 & \$ 5,200 & \$ 3,800 \\\hline \text { Segment operating income } & 2,120 & 2,240 & 1,200 \\\hline \text { Segment average assets } & 3 , 8 0 0& 4,200 & 2,800 \\\hline\end{array}$$ a. Determine the segment return on assets for each geographic segment.

b. What measures could be taken to improve segment return?

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Definitions:

Facial Recognition

A technology or process that identifies individuals based on unique facial features and characteristics.

Limbic System

A complex system of nerves and networks in the brain, involved in various emotional states and behavioral responses, such as fear, pleasure, and happiness.

Prefrontal Cortex

The region of the frontal lobes of the brain involved in complex cognitive behaviors, personality expression, decision making, and moderating social behavior.

Dual Process Model

A theory suggesting there are two distinct systems for processing information: a fast, automatic, intuitive system, and a slower, more analytical, reflective system.