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The Following Segment Information Is Available for the Three Regions

question 77

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The following segment information is available for the three regions of the country in which Fresh Snacks, Inc. does business (all amounts are in millions):
 Midwest  West  Sauth  Segment operating income 12038075 Segment average assets 310782103\begin{array} { | l | c | c | c | } \hline & \text { Midwest } & \text { West } & \text { Sauth } \\\hline \text { Segment operating income } & 120 & 380 & 75 \\\hline \text { Segment average assets } & 310 & 782 & 103 \\\hline\end{array} a. Determine the segment return on assets for each geographic segment.
b. Comment on the results. How do the segments compare with respect to profitability?


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