Leo Has Always Believed Strongly That Fidelity in a Marriage

question 72

Multiple Choice

Leo has always believed strongly that fidelity in a marriage is very important.After he has an extramarital affair with Annette, he says to himself, "How could I stop myself? Annette was my soul mate.It had to be." Which dissonance-reducing technique is Leo using?

• A) Changing his attitude
• B) Changing his perception of the behavior
• C) Minimizing the importance of the conflict
• D) Reducing perceived choice

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Definitions:

Electronic Data Interchange

A system that allows the transfer of information between organizations in a structured format, facilitating automatic processing and reducing manual errors.

ERP Systems

Integrated software platforms used by organizations to manage and automate many back office functions related to technology, services, and human resources.

Radio Frequency Identification System

A technology that uses radio waves to automatically identify and track tags attached to objects, which contain electronically stored information.

Pull Strategy

A marketing technique aimed at creating demand for products directly from consumers, leading retailers to "pull" the products from the distribution channels.