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Target Uses a Shopkick App to Award Points to Customers

question 79

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Target uses a Shopkick app to award points to customers who walk around a store and scan products;they can redeem these points for various rewards.Which of the following technologies will best suit this sales promotion?


Definitions:

Meta-Analysis

A set of statistical procedures for combining the results of a number of studies in order to provide a general assessment of the relationship between variables.

Narrative Literature Review

A comprehensive analysis and synthesis of published material on a specific topic, presented in a narrative format.

Failure To Replicate

The phenomenon where a study's findings cannot be reproduced under the same conditions, raising questions about the reliability of the original results.

Generalizable

Pertains to the ability of research findings to be applicable to broader populations or different contexts beyond the study sample.

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