What Is a Feature of a Product or Service That

question 22

Multiple Choice

What is a feature of a product or service that customers have come to expect and entering competitors must offer the same if they want to survive?

• A) Significant barrier
• B) Entry barrier
• C) Product differentiation
• D) Entry chain

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Definitions:

Choiceboards

Online systems that allow individuals to customize the features of a product or service they wish to purchase.

Niche Marketspaces

Specialized market segments with specific needs and preferences that are distinctly different from the broader market, allowing businesses to target more focused audiences.

Digital Technology

The electronic tools, systems, devices, and resources that generate, store or process data, characterized by high speed and innovation.

Interactive Marketing

Marketing strategies that involve two-way communication between companies and consumers, often leveraging digital platforms.