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When a Company Is the First to Market with a Competitive

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When a company is the first to market with a competitive advantage, it gains a particular benefit known as competitive intelligence.


Definitions:

Sublingually

The method of administering drugs by placing them under the tongue for absorption through the mucous membranes.

Under

Positioned beneath or below a certain point or level, often indicating lower position or rank.

Tongue

A muscular organ in the mouth that is essential for tasting, swallowing, and speaking.

GI Tract

The gastrointestinal tract, a series of hollow organs joined in a long, twisting tube from the mouth to the anus, important for digestion and absorption of nutrients.

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