Examlex
Prescriptive analytics use techniques that create models indicating the best decision to make or course of action to take.
Marketing Mix
The strategic set of actions that a company uses to promote its brand or product in the market, involving variations of product, price, promotion, and place strategies.
Marketplace
Any venue, physical or digital, where goods, services, or information are exchanged between buyers and sellers.
Consumer's Needs
The fundamental requirements that customers seek to satisfy when they purchase goods or services.
Exchange
The trade of things of value between the buyer and the seller so that each is better off as a result.
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