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Multinational firms have found that they can lower borrowing costs:
Impression Management
The process by which people attempt to control or manipulate the perceptions others have of them, often to appear favorable or competent.
Reinforcement Schedule
A plan or pattern that dictates the timing and frequency of reinforcing consequences in order to modify behavior.
Desired Behavior
The specific actions or responses that an individual or organization aims to elicit from others, often through incentives or guidelines.
Neutral Stimulus
A stimulus which initially produces no specific response other than focusing attention in classical conditioning before conditioning occurs.
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