The Bird of Paradise Is One of the World's Most

question 37

Multiple Choice

The Bird of Paradise is one of the world's most attractive tropical flowers. When Josiah, who owns Joe's Flower Shop, knows he's receiving flowers from Hawaii, he emails all his customers whom he knows will like the flower and informs them of the expected shipment. Josiah's program is an example of

• A) a frequent-shopper program.
• B) a loyalty program.
• C) gaining competitive advantage.
• D) add-on selling.
• E) 1-to-1 retailing.

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Definitions:

Devalued

Devalued is a term used to describe a reduction in the value of a currency with respect to other currencies, often through government policy.

Exports

Goods or services produced in one country and sold to buyers in another country.

Imports

Imports refer to the goods and services that are brought into a country from abroad for sale.

Balance Of Trade Surplus

Occurs when a country's exports exceed its imports during a given time period, indicating a positive balance of trade.