Which of the Following Sociocultural Forces Can Have a Significant

question 229

Multiple Choice

Which of the following sociocultural forces can have a significant impact on global business operations?

• A) Religion
• B) Universal sales standards
• C) Single-phase marketing
• D) Global marketing

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Definitions:

Degree Of Internationalization

A measure of the extent to which a company is involved in international operations, markets, and activities.

Managerial Attitude

The personal outlook or disposition a manager has towards their duties, responsibilities, and interactions with employees within an organization.

Polycentric

An approach where a business adopts local strategies in international markets, recognizing and adapting to differences.

Howard Perlmutter

A scholar known for his work on the concept of ethnocentric, polycentric, and geocentric orientations in international business.