Describe the Location and Design of the Severan Forum at Lepcis

question 4

Essay

Describe the location and design of the Severan Forum at Lepcis Magna.

Identify the characteristics and percentages of innovators, early adopters, early majority, late majority, and laggards in the diffusion process.

Recognize the strategies to overcome barriers to adoption and encourage product trial.

Comprehend how segmentation in the diffusion of innovation can impact marketing strategies.

Acknowledge the role of consumer behavior and social influence in the adoption of new products.