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With a global geographic division structure, each division's manager is responsible for planning, organizing, and controlling all functions for the production and distribution of its products for any market around the world.
Uncertainty-Identity Theory
A social psychological theory suggesting that individuals join and strongly identify with groups to reduce feelings of uncertainty about themselves and the world.
Social Norms
Unwritten rules that govern the behavior of individuals within a society or group, dictating what is considered acceptable or unacceptable.
Cultural Transmission
The process whereby members of a culture learn explicitly or implicitly to imitate the beliefs and behaviors of others in that culture.
Ethnically Homogenous
A description for groups or societies that are made up of members who share the same ethnic background.
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