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Describe the conditions under which a rational model of behavior could be operative. How does the rational model compare to the political model?
Net Income
The total earnings of a company after subtracting all expenses, including taxes, from its total revenues.
Cash Flow
The total amount of money being transferred into and out of a business, especially concerning liquidity.
Current Assets
Resources anticipated to be turned into cash, sold, or used up within a year or throughout the typical operating cycle of the company.
Net Sales
Total sales revenue minus returns, allowances, and discounts.
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