When Would You Recommend That the Resource-Based Approach Be Used

question 99

Short Answer

When would you recommend that the resource-based approach be used to gauge organizational effectiveness?

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Definitions:

Product's Superiority

Product's superiority refers to the characteristics or features of a product that make it better in quality or more desirable than its competitors.

Specific Needs

Particular requirements or desires of individuals or target markets that products or services aim to fulfill.

Public Relations

The strategic communication process that builds mutually beneficial relationships between organizations and their publics.

Publicity

It involves creating awareness about a product, service, or company in the public domain, often through media coverage, without direct payment.