How Do the Agendas of the Mass Media Get Set

question 4

Short Answer

How do the agendas of the mass media get set in the first place?

---

Definitions:

Cost of Capital

The rate of return a company must earn on its investments to maintain its market value and satisfy its creditors and shareholders.

Stock Price

The cost of purchasing a share of a company; it fluctuates based on supply and demand in the stock market.

Share Repurchases

Occurs when a firm repurchases its own shares.

EPS

Earnings Per Share (EPS) is a financial ratio calculated by dividing the company's net profit by the number of its outstanding shares, indicating how much money a company makes for each share of its stock.