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Aristotle envisioned rhetoric as:
Engineering and Marketing
Disciplines focusing respectively on the design and development of products, and on strategies for promoting and selling them.
Superordinate Goals
Objectives that are important to more than one person or group, which encourage cooperation by requiring joint effort for successful achievement.
Conflict Management
The practice of identifying and handling conflicts in a sensible, fair, and efficient manner.
Productivity Improvement
Strategies and initiatives aimed at increasing the efficiency and effectiveness of work processes, leading to higher outputs for the same or less input.
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