Formal Structure and Formal Systems That Can Be Used to Shape

question 35

Multiple Choice

Formal structure and formal systems that can be used to shape ethical values include all of the following except:

• A) an ethics committee.
• B) repetition of words such as those ending Wal-Mart's cheer: "Who's No. 1? The Customer!"
• C) whistle-blowing disclosure mechanism.
• D) a code of ethics.

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Definitions:

Marketing Failure

Marketing failure occurs when a marketing plan fails to achieve its objectives, leading to wasted resources, lost opportunities, or negative impact on a company's brand.

Target Drift

The phenomenon where the intended target market or audience gradually changes over time, impacting marketing strategies.

Segment Shift

A change in market dynamics that leads to the movement of customers from one market segment to another due to factors like changing needs, emerging technologies, or competitive actions.

Differentiating

Differentiating involves making a product or service stand out from its competitors, through unique features, branding, or quality.