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In the Chapter 6 Strategic Focus, the Publicis Groupe Has

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In the Chapter 6 Strategic Focus, the Publicis Groupe has three major groups of businesses, each in a highly related but unique market area: advertising, media, and digital. This form of diversification strategy is known as related linked.


Definitions:

Emancipatory Sexuality

The exploration and expression of sexual identity and desires in a way that seeks to overcome societal restrictions and inequalities.

Jablin's Stages

Refers to Fredric Jablin's model of organizational assimilation, which outlines the processes individuals undergo as they integrate into and exit from organizations.

Standpoint

A perspective or point of view that arises from one's social position or lived experiences.

Socialization

The process by which individuals learn and internalize the values, beliefs, norms, and social skills necessary to participate within their society or group.

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