When Diversification Results in Two Companies, Such as UPS and FedEx

question 29

Multiple Choice

When diversification results in two companies, such as UPS and FedEx, simultaneously competing in the same product areas or geographic markets, this is called ____ competition.

• A) multiple
• B) multiportal
• C) multipoint
• D) multiplicit

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Definitions:

Theory Of Planned Behaviour

Modification by Ajzen of the theory of reasoned action. It suggests that predicting a behaviour from an attitude measure is improved if people believe they have control over that behaviour.

Perceived Threat

An individual's assessment of potential harm or danger posed by a specific situation or entity.

Protection Motivation Theory

A psychological theory that explains how individuals are motivated to protect themselves from harmful or threatening situations, focusing on the roles of threat appraisal and coping appraisal.

Health Program

A planned set of activities aimed at promoting physical and mental well-being and preventing illness.