SpeakEasy, a U

question 22

Multiple Choice

SpeakEasy, a U.S. software company that specializes in voice-recognition software, wishes to rapidly enter the growing technical translation software market. This market is dominated by firms making highly differentiated products. To enter this market, SpeakEasy would be best served if it considers a(an) :

• A) vertical acquisition of a firm that uses technical translation products.
• B) acquisition of a highly related firm in the technical translation market.
• C) cross-border merger, preferably with an Indian or Chinese company.
• D) strategy of internally developing the technical translation products needed to compete in this market.

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Definitions:

Sensory Deprivation

The intentional reduction or removal of stimuli from one or more of the senses.

Meaningful Stimuli

Environmental factors or inputs that hold significant relevance or importance to an individual, impacting their psychological or physiological state.

Do Not Disturb Sign

A notice placed outside a room, often in hotels, to indicate that the occupant does not wish to be disturbed.

Back Rub

A manual technique involving the rubbing and massaging of the back to relieve tension or pain.