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The First Step of Categorical Data Analysis Is to Describe

question 9

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The first step of categorical data analysis is to describe the data in terms of their central tendency and variability.


Definitions:

Positive Message

Communication that conveys good news or a favorable outcome, often intended to motivate or encourage.

Audience Benefit

The advantage or positive outcome that an audience can gain from a message, presentation, or product.

Traditional Press Release

A written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy.

Ultimate Audience

The final or intended recipients of a message or piece of communication, often considered in the planning phase.

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